Experience the glorious rich-colour immersion of the 4K HDR picture with Samsung’s NU7400. Stunningly clear 4K Ultra HD resolution combines with HDR powered by HDR10+ to achieve staggering levels of detail, brightness and contrast. Samsung’s Dynamic Crystal Colour tech injects all your content with beautifully lifelike colour, while Auto Motion Plus and UHD Dimming deliver a picture of scintillatingly smooth realism. Access a world of online entertainment via Samsung’s Smart Hub, utilise its voice interaction, and control all compatible devices via one remote control. With elegant 360 design, this set will revolutionise your home entertainment.
HDR powered by HDR10+
Samsung are one of the forerunners of contrast and colour-boosting High Dynamic Range (HDR). As members of the UHD Alliance, they’ve delivered top-shelf HDR to deepen your view and show shades previously unseen in home entertainment. Expanding light, dark and every colour in between to extraordinary new levels, this model’s picture gets closer to real life. Driven by their UHD engine, Samsung’s HDR powered by HDR10+ gives a glorious glow that will knock your socks off.
4K Ultra High Definition
To respond to screens getting bigger, brands have packed their screens with more pixels. This 50” screen has four times the number of pixels than 1080p Full HD TVs, delivering stunning realism, natural motion and incredible detail. And UHD upscaling increases the clarity of non-4K content.
Dynamic Crystal Colour: with over a billion hues the picture is stunningly accurate to the colours of real life.
Auto Motion Plus: Experience smooth action on fast-moving content; great for enhancing action movies or live sports events.
UHD Dimming: adjusts tone, brightness, and sharpness independently for brilliantly accurate contrast, shadow detail, and colour.
Gaming: with this smart feature, play world famous streaming & PC games on your TV with cloud gaming services.*
Samsung Smart Hub
With ultra-high definition streaming, catch-up and games services, Samsung’s Smart Hub is a superbly intuitive platform. Access the latest apps to experience the best UHD content from Netflix and Amazon*. You can browse content easily, searching for your favourite programmes and movies while you are still watching TV. Powering the seamless interaction is the powerful Quad Core processor which significantly boosts performance with faster access to Smart features. Enjoy super-fast response times, as you use and toggle between apps, online services and live TV with ease. Samsung’s Universal Guide eases search by tailoring recommendations just for you, and you can even use voice interaction and control by engaging the dedicated voice assistant button on the remote.
Experience easy access to the latest movies via your TV guide in addition to all your traditional TV channels. Whether you’re browsing for the latest Hollywood blockbuster or trying to find Ultra HD content, expand your viewing options through a wealth of additional Smart channels with Samsung TV Plus. Watch subscription free content with on-air and catch-up services (charges apply for premium on-demand content).
360 Design with Clean Cable Solution and One Remote
Minimalistic Charcoal Black 360 Design looks stunning from any angle, with a clean back panel, for an eye-catching look that enhances any viewing setting. In keeping with the elegant aesthetic, connecting cables run down through legs of the stand, removing unsightly clutter from your living room and complementing a supremely refined look. And with Samsung’s handy One Remote, you can control all compatible devices for seamless multi-tasking.